Terms of Service

By accessing first-serp.com or engaging First SERP services, you agree to these terms. Please read them carefully.

1. Services

First SERP provides AI visibility tracking, SEO strategy, and related consulting services. The specific scope of services, deliverables, and fees are defined in a separate service agreement or proposal accepted by both parties.

2. Use of the website

You agree not to:

• —Scrape, reproduce, or redistribute content from this website without written permission.
• —Attempt to gain unauthorised access to any part of our systems.
• —Use the website in a way that violates applicable laws or regulations.
• —Submit false or misleading information through any form on this website.

3. Intellectual property

All content on this website — including text, graphics, logos, and methodology descriptions — is owned by First SERP or its licensors. Nothing in these terms transfers any intellectual property rights to you.

Deliverables created specifically for a client become the client's property upon full payment, unless otherwise agreed in the service agreement.

4. Confidentiality

Any non-public information shared during the course of an engagement is treated as confidential. We do not disclose client identities, strategies, or data to third parties without explicit consent, except as required by law.

5. Disclaimer of warranties

Our services are provided "as is." We make no guarantee of specific rankings, traffic levels, or business outcomes. SEO and AI visibility are influenced by factors outside our control, including search engine algorithm changes.

6. Limitation of liability

To the fullest extent permitted by law, First SERP's total liability for any claim arising from our services shall not exceed the fees paid in the three months preceding the claim. We are not liable for indirect, consequential, or incidental damages.

7. Payment terms

Invoices are due within 14 days of issue unless otherwise agreed. We reserve the right to pause or terminate services on accounts with overdue payments. All fees are exclusive of VAT where applicable.

8. Termination

Either party may terminate a service engagement with 30 days' written notice. Fees for work completed up to the termination date remain payable. We reserve the right to terminate immediately for material breach.

9. Governing law

These terms are governed by the laws of Portugal. Any disputes shall be subject to the exclusive jurisdiction of the courts of Lisbon, Portugal.

10. Changes to these terms

We may update these terms at any time. Continued use of our website or services after changes are posted constitutes acceptance of the revised terms. Active clients will be notified of material changes by email.

11. Contact

Questions about these terms: [email protected]